Ways and Means


“FLOWER HOUR PROGRAM”


As you review this program, you will readily see the advantages it offers in the following areas: Educating the
Public – Working with Youth – Increasing Membership – Publicity – Monetary Benefits.

Educating the Public.  Enlist talented garden club designers (possibly 2-5 to a group) to present a one-hour program showing 10-12 simple designs suitable to use for a table arrangement at club meetings, church dinners, dinner parties, holidays, etc. They should be easy to copy.  This can take place during the year at many locations across the state – a local community center, library, city hall, school building, or private home.

What makes this design program different? Each attendee will receive a hand-out showing pictures and giving information about how the designs were put together. This means that a novice can take their Flower Hour Program pamphlet home and then take it out six months later and arrange the flowers just as the designers had done.

Working with Youth.  If, by chance, the designers do not feel capable of sketching several progressive stages of their arrangements, they may consider contacting their local school art department to ask for student help. This offers a good opportunity to interest students in flowers and design – maybe leading to the formation of a youth garden club. The student’s name, school, city, and state could be credited at the bottom of the design. Publicity involving the local school and garden club would be an easy public relations item.

Increasing Membership.  Inviting the public to these Flower Hour Programs is a good way to stimulate interest; especially, since they have design pamphlets to carry home. It would be a great idea to have someone at the door handing out local clubs’ membership forms with information about club programs and events and extending an invitation to join.

Publicity.  Send a creative, eye-catching, announcement of the program to your local newspaper. Have a camera ready and take pictures of the presenters as they work. (You will get much better results if you write your own copy for the newspaper. It should be typed and double-spaced with the name and phone number of a contact person). Involve and recognize your local students and school with write-ups and pictures.  Take pictures of local people who attend. Ask them how they enjoyed the program and print their responses; but, not without their authorization. These are just a few ways to get publicity. Put your thinking caps on – you will come up with many new and innovative ideas.

Monetary Benefits.  The Deep South Region will issue tickets to be sold - $10.00 each -  to the Flower Hour Programs equaling 10% of the states’ garden club membership. The Deep South will split 50% with each state. So, of each $10.00 ticket sold, the state keeps $5.00 and sends $5.00 to the Deep South. (See Chart Below).  All monies received over the 10% of membership will be kept by the state.

                     Approximate                            10% of                       Ticket                                    State Share
                     Membership                             Membership               Income                                         5%

Alabama        3,000                                          300                            $3,000                                 $1,500
Florida         16,000                                       1,600                          $16,000                                 $8,000
Georgia        14,000                                       1,400                          $14,000                                 $7,000
Louisiana       2,000                                          200                            $2,000                                 $1,000
Mississippi     4,000                                          400                            $4,000                                 $2,000
Tennessee      4,000                                          400                             $4,000                                $2,000

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Chairman:  Pat Smith
1928 Val Verde Cr.,
Germantown, TN 38138
901-754-9344   





Co-Chairman:  Ann McCormick,
3071 Dumbarton Ave.,
Memphis, TN 38128
annmcc_1999@yahoo.com  
901-353-5427